In 2024, MrBeast’s media business lost almost $80 million, according to investor documents reported by Bloomberg. The same year, his chocolate brand Feastables sold about $250 million and made more than $20 million in profit.
The videos aren’t the business. They’re the ad.
Source: Bloomberg via InvestmentNews (March 2025).
Photos: Yuet Man Lee, CC BY-SA 4.0; Steven Khan, CC BY 4.0 — via Wikimedia Commons.
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