Bars Serve up Nostalgia to Gen X as Drinking Trends Change



The days of a crowded club of twenty-somethings seem to be drying up and bars are seeing a boom among adults from their late 40s to early 60s. The trend has some owners tapping into a more mature crowd by throwing theme nights that revel in ‘80s nostalgia. NBC’s Joe Fryer reports for TODAY.

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36 Comments

  1. I'm an elder millennial who was out at the bar on a weeknight watching a band doing covers of 70s and 80s songs so…. lol. No but really Fri and Sat nights are for the college kids and young working people here and gets rowdy. I want a mellow but loud time and its not hard to find thankfully.

  2. Weird… I would have titled the article: " Bars aided by social and political inflexibility around marijuana have failed to serve their customer base for some time."

    Perhaps even: "Alcohol monopoly destroys Americans fun by refusing to allow non-alcoholic inebriation in any public place or restaurant"

    Last one: awful leaders empty bars because religious economic psychosis…..

  3. The only GenXers still going to bars are the ones that always did. Most of us got bored hanging with those losers by 22. Far more boomers day-drink.

  4. If someone from Gen Z doesn't want to spend money on alcohol, why tf would they spend money on a mocktail??? I'm reducing my consumption on booze, but "mocktail" prices are ridiculous. I"ll take a real drink or a glass of water, none of that middle-ground crap, thanks.

  5. The only problem I have with this is that these places don't care about you or your health just MONEY. Same way as if they were selling c****k c**caine.

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